Lesson learnt?

“In business, it’s your responsibility to anticipate your customer’s values, as well as some of the nuances of the customer’s cultural expectations. Most Indians consider the cow to be a sacred animal, most Indonesians don’t drink alcohol, and most Bostonians expect a handshake and a name. It’s your responsibility to ask your boss what she’s wearing to lunch and following suit. Don’t let your behavior damage your company’s relationship with its clients / and cost you your job.”

(Source: Business Etiquette for Dummies, Sue Fox, page 11)